tausche Taschen

Customer : tausche
Job : PR | Content Marketing

Something great for bag lovers: The tausche (exchange) bag. One bag, over 600 different designs. The top can be easily replaced with a zipper. So the look and design changes according to your mood.

The bag label tausche from Berlin commissioned us with long-term press work and content marketing. We were in charge of sending out various press texts and of the maintenance of the press mailing list, the communication with bloggers and journalists, as well as the reporting and monitoring. In addition, we maintained the tausche blog, newsletter and Pinterest account. The aim of the label was to raise awareness in the German-speaking area and to make the brand more visible to journalists and bloggers through placements for potential customers.