Since the founding of G. Lufft Mess- und Regeltechnik GmbH in 1881, the company‘s main task has been to develop and produce weather sensors. The company’s instruments are suitable for measuring various parameters such as temperature, humidity, and other environmental parameters.
For the traditional company, we developed a B2B multi-channel marketing concept with a focus on the corporate blog, social media marketing, search engine marketing, and public relations. This included the relaunch of the corporate website and the design and programming of the corporate blog. Currently, we look after the company’s social media channels and are responsible for press relations.